Aurora Botanics β Full Brand Identity
Complete identity system for a clean beauty brand: logo suite, typography, color system, packaging, and 40-page brand guidelines.
Senior Graphic Designer | Packaging Designer | E-commerce Creative Specialist
5+ years crafting conversion-driven brand identities, packaging systems, and Amazon storefronts for international brands competing at the highest level.
I'm Alpesh Padhiyar β a senior graphic designer with 5+ years building brands, packaging systems, and e-commerce storefronts for clients ranging from funded DTC startups to established international retailers on Amazon, Walmart, Wayfair, and Shopify.
My work goes beyond aesthetics. I combine strategic thinking with craft β understanding consumer psychology, marketplace algorithms, and conversion principles to create designs that don't just look premium, they drive measurable business growth.
From pharmaceutical packaging that meets strict regulatory standards, to Amazon listings that triple conversion rates, I've delivered 200+ projects across 15+ product categories for clients in the US, UK, EU, and Asia.
Deep understanding of buyer behavior and decision triggers
Every design decision ties to measurable business outcomes
Experience across US, UK, EU, and Asian markets
Designs that don't just look premium β they sell
From strategic foundations to final execution β every discipline needed to launch and scale a premium brand.
200+ projects shipped across branding, packaging, e-commerce, and advertising β for brands competing at the highest level.
Full identity systems, brand guidelines, logo suites, and visual language for emerging and established brands.
Structural and graphic packaging for FMCG, beauty, food & beverage β dielines, mockups, and print-ready artwork.
Main images, lifestyle shots, infographics, and comparison charts that lift CTR and conversion on Amazon, Walmart, and Wayfair.
Enhanced Brand Content that turns scrollers into buyers β modules, banners, comparison tables, and storytelling flows.
Instagram, Facebook, LinkedIn, and Pinterest creatives β carousels, reels covers, stories, and campaign key visuals.
Meta ads, Google display, programmatic banners, and direct-response creatives engineered for ROAS.
Hero banners, product showcases, and conversion-optimized landing page visuals for Shopify, D2C, and SaaS.
Photorealistic 3D product mockups, lifestyle compositing, and on-pack photography for premium brand presence.
Complete identity system for a clean beauty brand: logo suite, typography, color system, packaging, and 40-page brand guidelines.
Structural and graphic packaging for a 12-SKU organic food line β boxes, pouches, labels, and shelf-ready retail system.
End-to-end Amazon presence: 9 listing image sets, A+ content modules, brand store, and storefront design that lifted sales 38%.
Subscription coffee brand from naming to shelf β identity, pouch packaging, unboxing experience, and DTC site creatives.
200+ projects shipped across branding, packaging, e-commerce, and advertising β for brands competing at the highest level.
Full identity systems, brand guidelines, logo suites, and visual language for emerging and established brands.
Structural and graphic packaging for FMCG, beauty, food & beverage β dielines, mockups, and print-ready artwork.
Main images, lifestyle shots, infographics, and comparison charts that lift CTR and conversion on Amazon, Walmart, and Wayfair.
Enhanced Brand Content that turns scrollers into buyers β modules, banners, comparison tables, and storytelling flows.
Instagram, Facebook, LinkedIn, and Pinterest creatives β carousels, reels covers, stories, and campaign key visuals.
Meta ads, Google display, programmatic banners, and direct-response creatives engineered for ROAS.
Hero banners, product showcases, and conversion-optimized landing page visuals for Shopify, D2C, and SaaS.
Photorealistic 3D product mockups, lifestyle compositing, and on-pack photography for premium brand presence.
Complete identity system for a clean beauty brand: logo suite, typography, color system, packaging, and 40-page brand guidelines.
Structural and graphic packaging for a 12-SKU organic food line β boxes, pouches, labels, and shelf-ready retail system.
End-to-end Amazon presence: 9 listing image sets, A+ content modules, brand store, and storefront design that lifted sales 38%.
Subscription coffee brand from naming to shelf β identity, pouch packaging, unboxing experience, and DTC site creatives.
200+ projects shipped across branding, packaging, e-commerce, and advertising β for brands competing at the highest level.
Full identity systems, brand guidelines, logo suites, and visual language for emerging and established brands.
Structural and graphic packaging for FMCG, beauty, food & beverage β dielines, mockups, and print-ready artwork.
Main images, lifestyle shots, infographics, and comparison charts that lift CTR and conversion on Amazon, Walmart, and Wayfair.
Enhanced Brand Content that turns scrollers into buyers β modules, banners, comparison tables, and storytelling flows.
Instagram, Facebook, LinkedIn, and Pinterest creatives β carousels, reels covers, stories, and campaign key visuals.
Meta ads, Google display, programmatic banners, and direct-response creatives engineered for ROAS.
Hero banners, product showcases, and conversion-optimized landing page visuals for Shopify, D2C, and SaaS.
Photorealistic 3D product mockups, lifestyle compositing, and on-pack photography for premium brand presence.
Complete identity system for a clean beauty brand: logo suite, typography, color system, packaging, and 40-page brand guidelines.
Structural and graphic packaging for a 12-SKU organic food line β boxes, pouches, labels, and shelf-ready retail system.
End-to-end Amazon presence: 9 listing image sets, A+ content modules, brand store, and storefront design that lifted sales 38%.
Subscription coffee brand from naming to shelf β identity, pouch packaging, unboxing experience, and DTC site creatives.
Real clients. Real challenges. Measurable business impact.
Premium serum brand struggling with low conversion despite strong traffic. Generic stock imagery and unclear value proposition.
Developed hero image with clinical-grade composition, 7-module infographic highlighting active ingredients, and lifestyle comparison chart.
312% revenue increase, 4.8β review surge, page-1 ranking for 23 keywords.
New Amazon launch needing brand credibility and education for a premium ergonomic chair at $499 price point.
Built 5-module A+ with comparison charts, lifestyle banners, and technical feature breakdowns targeting work-from-home buyers.
187% conversion lift, 45% reduction in returns, featured in Amazon's Choice within 90 days.
Startup FMCG brand entering saturated market needed distinctive shelf presence and full e-commerce rollout.
Created brand identity, 12-SKU packaging system, Amazon storefront, and Instagram launch campaign in 8 weeks.
Secured placement in 340+ retail locations, 89% sell-through rate in launch quarter.
Market analysis, competitor study, audience insights
Brand positioning, messaging framework, visual direction
Moodboards, exploration sketches, direction alignment
Crafting pixel-perfect assets with production-ready files
Iteration based on feedback and performance data
Final files, brand guidelines, launch-ready assets
Alpesh transformed our Amazon presence. His listing design increased our conversion rate by 187% in the first month. He thinks beyond pixels β he understands marketplace mechanics.
Working with Alpesh on our packaging system was seamless. He delivered 12 SKUs with print-ready files, dielines, and brand guidelines β all on schedule and exceeding quality.
Best designer I've worked with in e-commerce. His A+ content and brand story work helped us win the Amazon Choice badge within 90 days of launch.
Available for full-time roles, contract work, and brand partnerships. Currently open to opportunities with top agencies, startups, and international e-commerce brands.